NJEDA approves $5.4 million for Lucy the Elephant in Margate
NJEDA, New Jersey's economic development agency, just approved $5.4 million in tax credits.

The short version
- The funds will restore the 1881 landmark in Margate City.
- Work includes a new visitor center and interior repairs.
- The project finishes a five-year preservation plan for tourism.
Why it matters to you. If you take family trips down the shore, the historic elephant will soon have a lot more room for everyone.
Check your travel plans for the Jersey shore. The New Jersey Economic Development Authority, New Jersey's business-funding agency, just approved up to $5.4 million in tax credits to restore Lucy the Elephant in Margate City. The six-story wooden landmark, built in 1881 to promote real estate sales, is getting a complete interior overhaul and a brand-new visitor center.
According to the New Jersey Economic Development Authority, the project wraps up a five-year preservation plan for the famous roadside attraction. Workers will fix water-damaged plaster and wood, install a new heating and cooling system, and add fire suppression. Richard Helfant, who leads the organization running the site, called the approval a turning point after 17 months of uncertainty.
The new center will also feature improved walkways, landscaping, and accessibility for visitors with mobility limits. For local shops and restaurants in Atlantic County, the project aims to draw more foot traffic and tourists to the area. Funding comes alongside support from the City of Margate, the New Jersey Historic Trust, and a federal grant.

Official details (link checked October 30, 2026): https://www.njeda.gov/njeda-cafe-program-will-support-renovations-to-lucy-the-elephant/




